20th May 2010 - Innovation Interface: Technology on the Human Scale - Will Norman, The Young Foundation, London

A series of talks about social science, design and innovation at The Science Gallery

Social Science and Innovation- could these seemingly strange bedfellows be the answer to connecting the need of the user to the innovation and creativity of the technology industry? Many of the world’s leading technology companies and science institutions have already discovered the way forward for innovation has as much to do with the intangibles of the human experience as it does with algorithms, chips and design. Using both sociologists and anthropologists, corporations are increasingly turning to designers who combine the insights of social scientists with scientific knowledge to transform creativity and research into innovation. Will emo-engineers and anthro-technologists be the buzzwords of the twenty-first century? We invite you to join the debate and listen as this line-up of world leading thinkers and practitioners discuss their international experiences and practices of innovation, design and social science.

Throughout the year, the INNOVATION INTERFACE SERIES aims to gather academics, policy makers, entrepreneurs and business people to kick start the debate between social science and innovation and to forge alliances leading to action.

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